Marketing Video – Velani Unlimited

Marketing Video – Velani Unlimited

Sound Idea Digital produced a Marketing Video for Velani Unlimited. Velani Unlimited is a forward-thinking company with a diversified group of businesses. They currently operate in different sectors like waste management, water and sanitation, construction and medical supplies.

Our video production filmed the Velani employees at work, as well as the work they do with communities in rural areas. Our team then edited the video and included logo animations and background music. The Velani employees did the voice-over recordings at our in-house studio.

In today’s digital world, video marketing is more important than ever before. Visual content can often be more powerful than written words as it engages viewers in a way that traditional text cannot. With videos, marketers can easily convey messages quickly and effectively to their target audience, while also creating a connection to the brand through an emotional narrative. Furthermore, videos allow businesses to stand out from their competitors and attract potential customers. In addition, thanks to the popularity of social media platforms like YouTube and Instagram, marketing videos have the potential to reach massive audiences with just one upload. Video marketing is not only an effective tool for reaching customers but also a great way to showcase your brand’s unique voice in the growing digital landscape.

To make the most of your marketing video, it’s important to focus on telling a story. The narrative you create should be emotional and engaging for viewers, making them want to continue watching until the very end. Additionally, consider investing in high quality visuals such as animations and graphics that can help depict messages more effectively. You should also use words carefully and provide subtitles whenever possible for those who are hearing impaired or prefer to watch with the sound off. Finally, don’t forget to include a call-to-action at the end so viewers know what steps to take after viewing your video. With the right approach, you can maximise the potential of your marketing video and have it reach its maximum impact.

We are a full-service Web development and Content Production Agency in Gauteng specialising in Video Production, AnimationeLearning Content Development, Learning Management Systems, and Content Production. Contact us for a quote. | Info@soundidea.co.za www.soundidea.co.za | +27 82 491 5824 |


Sound Idea Digital is a Content Production and Systems Development Agency based in Pretoria, Johannesburg and Cape Town South Africa. Sound Idea was started by Francois Karstel and has been in business for over 29 years. Our team has travelled Africa, the UK and Europe extensively. Our foreign clients enjoy highly competitive rates due to the fluctuating exchange rates.

Contact Us