Sound Idea is a Full Service Digital Agency.
Our Services Include:
Online Marketing Strategy
Our experienced team of digital specialists architect each new Company Strategy from the ground up. We consider multiple factors including Online PR, Content, Content Promotion, Look & Feel, Social Media, Pay Per Click Campaigns, SEO and Relationship Management. We esnure that the planning and building of our Marketing Strategies become the template and long-term roadmap for future marketing and media campaigns. Our goal is to present solutions that provide user-friendly simplicity and uncompromising practicality, economy and longevity.
Ongoing Web Content Management is probably one of the most important maintenance requirements in any Digital Marketing Campaign. Regular content updates, monitoring for broken or redundant links and providing fresh new information is a large part of our approach. By building strong archives of appropriate and relevant content, we build loyal visitors and increase unique visitors to our sites.
Search Engine Optimisation (SEO)
The criteria, algorithms and methodologies of modern Search Engines change about as quickly as you can master them. At Sound Idea we make a constant study of SEO and apply various well established and creative methods to drive more traffic to our sites. By monitoring the traffic to every site daily (and making use of solid techniques such as AB testing,) our changing SEO methods have created some astounding case studies in the field.
The future of any well-planned marketing campaign is personal relationships. In real terms this means regular contact and useful information. By pre-scripting hundreds of relevant paths and responses in our Customer Relationship Management System or (CRM) we are able to maintain business communication with large databases and collect useful and usable data at the same time.
Pay Per Click (PPC)
The Google Pay Per Click system is powerful because it is geared towards matching relevant advertising with related searches. By building well planned landing pages and properly written and researched entry text, we believe that a PPC campaign can compliment a full Digital Campaign beautifully.
Mobile applications, mobi sites, podcasts and streaming video are an esstential part of any contemporary Digital Campaign.
Interactive online learning systems are no longer a luxury. More and more companies are applying the benefits of user-friendly, repeatable online applications. Whether the training material is simple or extremely complicated, a good Learning Management System will be built to accommodate the scope of any course material. At Sound Idea we apply our Learning Management System only after careful planning and research. The importance of a well structured training programme cannot be underestimated.
A solid Content Strategy is the foundation of a well positioned website. At Sound Idea we believe that a properly researched and implimented content strategy must include long-term considerations text, images, video footage and podcasts. The combination of all these elements are the keys to a successful, highly ranked website.
Corporate Video Production takes the form of many things in many different companies. We have almost 2 decades of experience in anything from training, industrial and presentational to advertisements and launch video footage. Our experienced filming crew and video staff will handle everything from storyboarding and scripting to directing and editing.
Video Marketing & YouTube
Any good Digital Marketing Strategy requires online video feeds. With almost 2 decades of video experience behind us, the Sound Idea film crew is well equiped to create magic with everything from scripting, direction and production to final editing.
Every bit of data is relevant to a good online marketing and promotional plan. At Sound Idea, our systems can track, extract and report on browsing habits, prefered pages and and many more useful bytes of information.
Attractive, relevant and appropriate corporate design is extremely important to us. Our team of designers are passionate about creating the perfect design for every project.