Online Marketing Strategy and Planning
At Sound Idea we plan a complete Online Marketing Strategy from the ground up. This includes:
An effective online marketing strategy will increase your company’s sales, branding and exposure. In a matter of months an aggressive online marketing campaign can secure an audience of hundreds of new potential clients or customers.
We, at Sound Idea know that online marketing is here to stay. Online media is able to reach a new breed of consumer, who is intelligent and informed; they have the ability to impact your brand on a monumental scale with just a click of a mouse. Therefore with the right strategies in hand you will be able to provide a user centric online experience that will convert leads to sales instantly.
The Focus Points of any Online Marketing Strategy should include:
- The Website: The company website is the first point of contact. By implementing Landing Pages and regular, fresh content, the Website forms a powerful central point to any online marketing strategy.
- Sister or sub-sites and blogs: Peripheral or more focused online material for specific products or services are a good way to create a separate platform or entry point for leads and potential customers.
- Social Media is vital in any proper Online Marketing Strategy. This refers to Facebook fan pages, Twitter followers and campaigns and branded, company YouTube pages and feeds. This section also includes the RSS Feeds from blogs and similar online publications.
Our Online Marketing Services
- Search Engine Optimisation (SEO)
- E-Mail Marketing
- Pay Per Click (PPC)
- Content Strategy
- Video Marketing and YouTube
- Social Media Strategy